Ultra‑mild & afraid‑level gentle — clinically proven to be as mild as pure water and suitable from day 1; hospital‑trusted for baby’s first bath 

No‑More‑Tears® formula and soap‑free surfactants ensure bath time is gentle on both skin and eyes .

Coconut‑based cleansers + glycerin clean while maintaining skin hydration; pH balanced and dermatologist-tested .

Safe & mild ingredient profile: free from parabens, phthalates, sulfates, dyes, and clinically hypoallergenic Trusted global brand—125+ years of Johnson & Johnson heritage, with independent studies confirming safety comparable to water